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Apparel
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Footwear
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Home Fashions
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Beauty Care
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Sporting
Goods
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Personal Accessories (watches, umbrellas,
etc.)
Although the company
primarily collects syndicated market research purchase data, what distinguishes it
from other syndicated consumer research tracking companies is its ability to
include value-added interpretation and insights with its own data.
In addition to syndicated
research, the company also conducts in Canada apparel brand
awareness tracking studies, Supplier Evaluation by Retailer (SER)
studies and a semi-annual national apparel omnibus.
